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Octopus Choice and Octopus Cash reach a combined £100 million of assets under management

October 27, 2017

Octopus Choice and Octopus Cash reach a combined £100 million of assets under management

It’s been nearly 18 months since we first launched Octopus Choice, our peer-to-peer lending platform. And just several months since Octopus Cash was introduced. Labs' expectations were high for both, but Labs is still extremely proud just how quickly they achieved a combined £100 million of assets under management.


“It’s been such a huge team effort,” commented Sam Handfield-Jones, Director of Labs.“We’re obviously totally thrilled to reach £100 million of assets across our fintech platforms.”



To support such rapid growth in a scalable way, Labs needed to completely rethink how best to handle customers, finance and operations. This involved developing new technologies, an appropriate design philosophy and an easily accessible product — all while navigating a nascent regulatory environment for fintech companies.

“We have such a great base to build upon now,” stated Sam. “The team is working overtime to build our full ISA offering, and soon the Octopus Choice app is due to be launched at the App Store, too.”


Within the current, uncertain economic environment, the success of Choice and Cash illustrates that investors truly are looking for alternatives to age-old financial issues. And, in particular, for solutions that are easily accessible online, on a phone and on the go.

Looking towards the future, Sam adds, “We’re confident that we’re building a great looking, enduring set of products that will help UK investors and savers earn tens of millions collectively over the coming years.”